River’s Study Reveals Global Bitcoin Ownership Below 4%
- Lyla Velez
- September 27, 2025
- Adoption
- 0 Comments
- Less than 4% of world owns Bitcoin.
- Potential for future growth remains strong.
- Institutional BTC holdings increased by 64% in 2025.
According to River’s research, the limited global adoption of Bitcoin highlights the potential for significant growth and market influence as new users enter the space.
River, a U.S.-based Bitcoin financial services firm, conducted a study showing global Bitcoin ownership below 4%. Institutional growth in holdings has reached unprecedented levels, with CEO Alexander Leishman acknowledging this upward trend. River’s study underscores that individuals own around 66% of circulating Bitcoin. Institutional holdings saw a 64% increase, with business clients allocating roughly 22% of profits to Bitcoin acquisitions.
“We’ve released our updated global BTC ownership estimates—individuals remain the majority, but institutional growth this year has been historic.” — Alexander Leishman, CEO, River
The distribution highlights untapped opportunities for growth and influence. Analysts note Bitcoin’s penetration below 4% presents potential for volatility and market expansion if adoption rises. Price stability and strong demand are indicated even as prices pull back to $117k. Insights from on-chain data reflect the enduring interest in Bitcoin, with historical adoption trends suggesting future bull market opportunities.
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