Worldcoin To Expand in London with June Launch

• Lyla Velez
• June 9, 2025

Worldcoin’s London launch represents an important milestone in its global strategy, potentially affecting regional participation and cryptocurrency markets.

Worldcoin, co-founded by Sam Altman, is expanding to London with an official launch set for June 12. The company aims to replicate successes from its U.S. operations. Users will be incentivized with token rewards, reflecting previous rollout strategies.

Sam Altman, well-known as CEO of OpenAI, leads Worldcoin’s global expansion. The current UK agenda involves introducing Worldcoin’s ecosystem, relying on iris scan technology for identity verification. Other leadership details remain consistent with prior rollouts.

“World proof of human verification services will be available from Thursday 12 June at several locations in London…” – Sam Altman, Co-founder, Worldcoin

The London expansion anticipates market sensations, focusing on the WLD token’s role as it integrates with DeFi tools. Industry observers are monitoring the token for changes in user adoption following this significant push.

These moves highlight financial and regulatory implications with potential ripple effects across the European crypto sector. Market participants are keen to see the implications of Worldcoin’s iris scanning technology and incentive models.

Potentially, the launch might spark notable financial outcomes, particularly impacting WLD token trading volumes. With the new expansion in sight, analysts are drawing parallels to previous uptake data from similar initiatives, hinting at increased attention from both users and regulators.