Revolut Relaunches Crypto Services in US Led by ElJundi
- Lyla Velez
- May 30, 2025
- Uncategorized
- 0 Comments
Key Points:
- Revolut reentries the US with crypto services.
- Mazen ElJundi spearheads US strategy.
- Partnerships aim to boost crypto adoption.
The relaunch signals Revolut’s bid to enhance its market position amid rising demand for seamless crypto integration.
Revolut aims to reintegrate into the U.S. market by offering crypto asset services focusing on significant cryptocurrencies like Bitcoin and Ethereum. Mazen ElJundi leads the initiative, indicating Revolut’s strategic direction under his leadership. The company emphasizes its partnership with Pyth Network to modernize finance, harnessing DeFi solutions.
“Our partnership with Pyth is an important milestone in Revolut’s journey to modernize finance. As DeFi continues to gain traction, Pyth’s position as the backbone of the industry will help Revolut capitalize on this transformation.” — Mazen ElJundi, Global Head of Crypto, Revolut.
Revolut’s reentry, led by ElJundi, seeks to capitalize on DeFi trends and strengthen its market presence in the US. The company’s collaboration with Pyth Network illustrates a commitment to accurate market data provision, enhancing offerings for American users.
The relaunch may intensify competition among U.S. crypto providers, boosting liquidity and inflows. Revolut aims to tap potential growth by focusing on established cryptocurrencies and possibly expanding token offerings, pending regulatory clarity.
Strategic partnerships and existing speculation suggest broader asset support, increasing Revolut’s appeal among U.S. crypto users. Previous market entries by global fintech suggest this could spur trading volume and wider adoption of supported tokens (BTC, ETH).
The initiative underlines a trend of fintech platforms entering the crypto arena with traditional finance integration, potentially offering new avenues for growth within DeFi sectors. Revolut’s focus on user education and intuitive experiences highlights its strategy to mainstream crypto adoption.
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